FIFARMA Holds 2018 Regional Meeting

FIFARMA held its 2018 Annual Regional Meeting on May 23 and 24 in Washington DC (US).

Member companies and associations met with the objective of analyzing and reviewing the strategies and activities implemented during the previous year and to develop an action plan for the Federation for 2019.

The first day of the regional meeting began with a strategic planning session with Vice Presidents from across the region, followed by the presentation of FIFARMA’S organizational objectives by FIFARMA’s Director General Luis Villalba, and Director of Operations and International Policy Juan Carlos Trujillo. FIFARMA’s session was followed by several presentations by leading experts, including Carlos Gutierrez (Chair of the Albright Stonebridge Group and former US Secretary of Commerce, 2005-2009), who spoke about the challenges and opportunities of current public policies, as well as Catherine Mellor (Executive Director, Global Health Initiative, ‎U.S. Chamber of Commerce) on the role of private actors in regional politics, and Sydney Clark (Senior Vice President, IQVIA) on the dynamics of the Latin America pharmaceutical market and the impact of digital communications in the pharmaceutical industry. Industry priorities were reviewed over a working lunch, and the day concluded with a  FIFARMA Executive Committee meeting and a presentation of LATAM IP trends by PhRMA’s Chris Moore.

On the morning of the second day of the meeting, local associations had the opportunity to discuss their activities and priorities with representatives from PhRMA, BIO and FIFARMA. FIFARMA’s regional communications strategy was presented by María Alejandra De Guzman (Communications Manager, FIFARMA) and Harold Hamana (Managing Partner, Knight + Pawn), and followed by an update on OECD from PhRMA’s Carl Meacham. FIFARMA working groups met in the afternoon to discuss key strategic themes.

In summary, the meeting was successful in bringing together pharmaceutical companies, industry organizations and local associations to promote collaboration and alignment among FIFARMA members to help finalize and activate the Federation’s 2019 strategic plan.